Chasing the White Rabbit March 30, 2014


On any given day, if you ask me how I am I will typically answer one of two ways: Fabulous or Busy. Both really mean the same thing for me. See, I am a superhero by day (I save people from themselves when they make bad accounting/inventory mistakes) and a musicpraneueur, musicpreneuer, musicpreneur, whatever, indie artist by night. What this means is, I get up in the morning, go to work rescuing the poor souls from themselves, then I come home and work at being a rock star. 

Being an indie artist is hard. I don’t mean that in a negative way, it just is. If you’re going to make any money at all, or gain any sort of popularity it is a long slow road to get there. Especially when you aren’t a fan of living out of your car and work a day job like me. For the past several months I have been working on developing this lovely new web site with the peeps from Section101. It took a lot longer than I was hoping it would, but that’s typical when you have a schedule like mine. Anyways, it’s done now, and it should serve me well going forward. I hope y’all enjoy it!

A couple of weeks ago, I had the pleasure of working side by side with some amazingly hard working people for the Invasion of the GoGirls showcase during SXSW. Madalyn Sklar, the GoGirls fearless leader let me stage manage for the entire showcase, and I loved every minute of it. It was such a great opportunity to get to work the showcase, and the best part was that I got to meet every single artist. I understand if you’re jealous. I would be. :)

So now that SXSW is over and the web site is published, I’m trying to figure out what’s next. Back to marketing and writing I suppose. Always gotta be working on that. 

Well that’s all for now, until next time!

~Alex

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